Wholesome, full flavour

Classic Wholemeal

Classic Wholemeal

Allinson’s pioneered wholemeal, championing a return to whole grain breads.

Our Classic Wholemeal loaf is created with our finest wholegrain wheat flour, and batch-baked to perfection by our dedicated bakers.

The full flavour and deliciously soft texture makes Classic Wholemeal a firm favourite.

And it’s a high fibre option – with two slices providing 100% of your daily whole grain*.

*based on US Dietary Guidelines of 48g whole grain a day as part of a 2000 calorie food pattern.

Classic Wholemeal

Nutrition Information

Typical Values Per 100g Per Slice % RI+
per slice
Energy 974kJ 448kJ 5%
Energy 231kcal 106kcal 5%
Fat 2.6g 1.2g 2%
of which: saturates 0.4g 0.2g 1%
Carbohydrate 38.7g 17.8g 7%
of which: sugars 2.8g 1.3g 1%
Fibre 6.7g 3.1g
Protein 9.8g 4.5g 9%
Salt 1.00g 0.46g 8%

* Reference Intake of an average adult (8400kJ/2000kcal)
+ RI = Reference Intake
This pack typically contains 14 slices (including crusts)


Wholemeal Wheat Flour, Water, Yeast, Wheat Protein, Fermented Wheat Flour, Salt, Malted Barley Flour, Vegetable Oils (Rapeseed, Sustainable Palm), Oat Bran, Vinegar, Molasses Sugar, Emulsifiers: E471, E472e; Soya Flour, Flour Treatment Agent: Ascorbic Acid (Vitamin C).

With 67% Whole grain (Wholemeal Wheat Flour, Malted Barley Flour).

Allergy Advice

For allergens, including cereals containing gluten, see ingredients listed in bold.

Suitable for Vegetarians Nutritional info


It seems the old ways really can be the best – the ideal place to store your bread and rolls is in a bread bin or at room temperature. Keeping bread in a refrigerator makes it stale faster so it’s probably best to avoid this except in very warm weather.
You can freeze all our delicious Allinson’s breads for up to 3 months so you can always eat some now and freeze the rest for later.

Waste not want not

Every year in the UK we throw away one third of all the food we buy – most of which could be eaten. Love Food Hate Waste is a campaign from WRAP (Waste & Resources Action Programme) that provides tasty recipes and top tips that helps us cut back on wasting food.